# Message Tag

Facebook Messenger has a timeout period that does not allow sending a message after 24-hour messaging window. This timeout period started from the last incoming message from a contact.

However, Facebook Messenger allows sending a message beyond the timeout if the message is sent with a Message Tag.

The following are the tags available on the platform:

* **Confirmed Event Update**\
  Send reminders or updates for an event they have registered for (e.g., RSVP'ed, purchased tickets). This tag may be used for upcoming events and events in progress.
* **Post-Purchase Update**\
  Notify an update on a recent purchase (e.g. Notifying customers on the shipping information after item is shipped out)
* **Account Update**\
  Notify a non-recurring change to their application or account. (e.g. The account has been approved) 

{% hint style="warning" %}
Message tags may not be used to send promotional content, including but not limited to deals, offers, coupons, and discounts. 
{% endhint %}

## Sending Tagged Message

{% hint style="info" %}
When the last message from Facebook contact is beyond 24 hours, the default Messaging bar will be replaced with the **Send Tagged Message.** 
{% endhint %}

**Step 1: Press Send Tagged Message**\
From the messaging bar, press on the Send Tagged Message to send a message

![](https://3688769499-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F-Mbui1HRO4dGghy5ITOz%2Fuploads%2FNEw3QmsNxR20Y8tSeBsl%2FScreenshot%202020-07-16%20at%2010.28.36%20AM.png?alt=media\&token=7b58bbef-b362-4657-a4de-6d1599a24f4c)

**Step 2: Select an appropriate Message Tag**\
Based on your message content, select a message tag that best describes the content. 

![](https://3688769499-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F-Mbui1HRO4dGghy5ITOz%2Fuploads%2FILNszw5y1Ui5cUIrlgt0%2FScreenshot%202020-07-16%20at%2010.30.03%20AM.png?alt=media\&token=85295c71-5956-4717-8a64-bbb52edd15d1)

{% hint style="warning" %}
**Important**: Selecting an irrelevant message tag will risk the Facebook Page's messaging ability.  
{% endhint %}

**Step 3: Input the message text**\
Type in the message you will like to send to the contact. Alternatively, you can use snippets too by typing "/" in the field. 

![](https://3688769499-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F-Mbui1HRO4dGghy5ITOz%2Fuploads%2FbWuGLi4Y62142uVMvYDZ%2FScreenshot%202020-07-16%20at%2010.38.02%20AM.png?alt=media\&token=25790336-6bc4-4d8a-9352-80aa1dbad01e)

**Step 4: Send the tagged message**\
Review the details and press the blue **SEND** button.

The message bubble will then appear in the Message History with the timestamp, tag used and the user who sent it.

![Message Tag Metadata](https://3688769499-files.gitbook.io/~/files/v0/b/gitbook-legacy-files/o/assets%2F-Mbui1HRO4dGghy5ITOz%2F-Md7elJ8GWo0EG1Oj8yx%2F-Md7fmy-Xffv1ENJa-nT%2Fimage.png?alt=media\&token=bd70efbd-c70f-4296-b86e-95f3bd7a723f)

{% hint style="danger" %}
Use of tags outside of the approved use cases may result in restrictions on the Page's ability to send messages.
{% endhint %}