# How to Enrich Customer Data from a CRM or other Business Software

### Benefits of Enriching Customer Data <a href="#benefits_of_enriching_customer_data" id="benefits_of_enriching_customer_data"></a>

Use the latest customer data collected from your CRM or business software to:

* know if a Contact is an existing customer.
* give support agents visibility to additional properties about a customer.
* [route](/ismessenger/support-use-cases.md) customers differently based on their properties.

### Methods for Enriching Customer Data <a href="#methods_for_enriching_customer_data" id="methods_for_enriching_customer_data"></a>

Here are a few ways to enrich customer data from your CRM or business software:

Retrieve customer data from an external CRM or business software using a Workflow

Sync Contact information between HubSpot and IS-Messenger&#x20;

Add WooCommerce customers as IS-Messenger&#x20;

ContactsSync Customer Information between Magento and IS-Messenger

#### Feeling stuck? Do not fear.


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